Alexander Wang x H&M



Talking about one of the hottest news recently, H&M jsut lunched a new collaboration with Alexander Wang last week(6th Nov 2014).  The following is my own opinion and some websites I've read, if you are really into this designer, please "stop" reading this article !!

Not mentioning the sales of this collaboration, I'm talking about the design first.
I was wondering what kind of people would like to wear thses clothes when I looked the full collection lookbook. However, I feel they take this seriously (of course..) after I have watched the video of this collection.

 
This game-esque video attracts people to enter a reality game and feel the exciting moving at the same time. In addition, models Raquel Zimmermann, Joan Smalls, Natasha Poly, and Isabeli Fontana, and footballer Andy Carroll all star in this video, they perform a series of impressively athletic stunts as they battle the elements. It makes people believe they can actually look posh by wearing these clothes. It's a brilliant video which is worth to watch~

HERE is a website talking about the collection which is really interesting.
They have pointed some views which can let you know more about this "business".

I also found this page where are lots of comments from people who are interested in this collaboration. I will spend a millennium if I read these all....but some of their comments are really funny and practical too!

OK, here is the thing of my real thought~
but I would like to write in Chinese....and some English.. :P

如果沒有先看上面H&M的宣傳影片,直接看他們的Model型錄
第一個感想大概會是---> 先生,你有事嗎?
就像這樣 ---

this style really makes me have a question ->> "Are you alright, Mr. ?"
這個系列老實說是充滿Alexander Wang的特色,但有必要把"WANG"崁入每個商品嗎?
讓人無限疑惑~
另外這個系列還真的不是每個人都適合,看看雷哈娜怎麼穿
似乎也沒多美...XDD 根據我的判斷,這個系列千萬別穿一整套
不然每個人看到你都會有這個疑惑" 先生/小姐,你有事嗎?"

其實這些商品分開來看倒是滿時尚的,請看這裡
不過其中一個 最讓我百思不解...就是上面那張照片裡的“針織帽”

這個設計是為了要紀念秦始皇嗎?因為他一直讓我想到古代皇帝的帽子....
也就是說這個系列的目的是讓你當“王”嗎嗎嗎? (誤很大)
感覺就想在額頭上寫了個 “王”....
外國人可能覺得很“蝦趴”,但.....搞不好吃這套消費者 大多都是亞州人? (而且姓“王”...哈哈)

這個問題其實有被歐美人討論,就在上面說的這頁
截圖~如下

不過也有人提到
這可能是Mr. Wang的陰謀!? 為了讓品牌更有名或任何的商業考量

另一個謎團是那雙神祕的“室內塑膠拖鞋”
仔細看它的產品介紹,才發現它可是100%純皮喔喔喔!
而且橡膠底有防滑,是雙不容小覷的「阿爸百搭拖鞋」

好ㄖ~說這麼多廢話,還是有幾件 我覺得還好穿搭的,
其中幾件洋裝撇開wang不談,其實還算時尚~see more


但重點是! 這些東西已經銷售一空空了喔...
老實說我昨天才跑到附近的H&M觀察
結果更本連張照片都沒見到....據我同學表示
她上禮拜去看已經剩斷垣殘骸,也就是說店裡陳設可能早就撤了!


這些fast fashion厲害的一點就是商品線跑的快,
每週去逛都能看到新的東西

不過這雖然是所謂"平價品牌"
但這個合作系列的價錢可是從7.99鎊的鑰匙圈~199.99鎊的皮夾克不等,
一件洋裝也要快80鎊,總之不是平常愛買H&M的顧客負擔的起的價錢

有人可能會想:我用十分之一的價錢買到Alexander Wang的設計
但也有人想:不想花三倍的價錢買H&M這個品牌的東西....
但顯然這次的合作引起很大的討論,也達到賺錢目的?!

這種品牌間的合作 已經不是件新鮮事
要怎樣才能擦出新的火花 真是考驗著品牌的creative diretor,
期待未來發覺更多有趣的聯名合作~

For more images, HERE!

----後記
我花了大半天的時間熟悉這個平台,和讀一些資料
不然我真的很想用英文寫這些東西...囧|||
真是煎熬阿....(遠目)
----二記 
我之前在WIX 發表這篇文章
但我發現如果要查看瀏覽數目和一些分析報告 需要付費升級...

真是無言...
所以我就回來用google的BLOG
等我以後想用什麼新功能再回去用WIX....或別家 =="
以上。

Tan-Ti Huang

經過一年又兩個月的「穿越歐洲8國之偽富少女求生記」 發現自己應該好好認真整理+記錄這些點點滴滴 (以防記憶越來越薄弱|||) 也歡迎和我聊聊你的故事 :)

Graduated from Fashion Promotion in Birmingham City University. This blog is about my life when I was in the UK. If there is anything you want to share with me, please don't hesitate to contact with me~ thank you! :)

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